Having access to sophisticated science gives a healthtech company plenty of possibilities. It can also make deciding what to build surprisingly difficult. Thomas Iwasaki, CEO of Vitality Blueprint, joins Marco Benitez and Jonas Dücker to discuss the product decisions behind turning complex blood wor...

Steven Webster thinks fitness products have become too obsessed with scores and dashboards. His alternative is much closer to the way a coach actually works: observing what's happening, understanding the context and stepping in when needed. That idea runs through much of what ASENSEI is building wit...

Nick Longo has spent the last five years at Life Fitness / Hammer Strength, starting as a biomechanics engineer before moving into product management and, more recently, partnerships and integrations. He’s seen how seemingly simple product decisions can play out once equipment is actually in the gym...